CORE-001
WEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTY
WEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTYWEAR THE QUESTION.SPARK THE CONVERSATION.BUILD WHAT’S NEXT.SWEAT + EQUITY = SWEATQUITY.#SQTY
THE FIRST CHAPTER / CORE + SIGNAL SERIES
WEAR THE QUESTION. SPARK THE CONVERSATION. BUILD WHAT'S NEXT.
FIND YOUR FIT
SHOP THE STYLE.
Explore DROP 001 by fit and message. Find the piece that says something for you.
THE FIRST CHAPTER / CORE + SIGNAL SERIES
BUILT TO BE WORN.
One core identity. Five approved SIGNAL messages. Clear garment previews front and center.
CORE-001
SIGNAL-001
SIGNAL-004
SIGNAL-005
SIGNAL-002
INTENTFUL.
Move with intention.
Actual fitted long sleeve shown in white. Black is an interest preference pending production photos.
SIGNAL-003
Caps and skullies can carry SWEATQUITY™, SQTY with the red underline, or any approved CORE / SIGNAL message—so the headwear can match or intentionally mismatch the garment.
TOP IT OFF.
Caps and skullies with the SWEATQUITY identity upfront.
SWEATQUITY™ Cap
Structured black cap built for the core wordmark, the SQTY + red underline shorthand, or a selected approved signal.
SWEATQUITY™ Skully
Cold-weather headwear that can feature the core wordmark, the SQTY shorthand, or approved signal messaging when production support allows.
AVAILABLE FRONT OPTIONS
CHOOSE THE WORDMARK OR CHOOSE THE SIGNAL.
Headwear is not locked to a single logo. The approved direction is flexible: someone can wear a WE SHOULD BE LOUD. shirt with an ARE WE SURE? cap, or choose SWEATQUITY™ / SQTY branding on the hat instead.
Selected: Cap · SWEATQUITY™
CHOOSE THIS HEADWEAR ↗Interest selection only. Fourthwall purchasing options must be confirmed.
SIGNAL-004 / THE QUESTION
THERE IS NO
WAR IN
AMERICA.
LOOK AGAIN.
Wear the question. Look again. Keep the conversation moving.
Explore this signal ↗